The Everest Project
The Everest Project
The summit is ours. The mountain is you.
A recovery shoe built for the climb, hand-brushed pink over black, made with Let's Fuel Growth for the people who keep moving.
A shoe with a reason to exist.
The Expedition
In May 2027, a Let's Fuel Growth team walks to Everest Base Camp, co-led by Ryan Rivard and Kayla Perez and guided by Elite Exped. The climb is the fundraiser. The mission is youth mental wellness.
The Shoe
A STAND+ recovery shoe in one hand-brushed pink and black colorway, tabbed "The Everest Project" and "The Mountain Is You." Made for the hours after the hard thing, on the trail or off it.
The Give
5% of every pair sold goes to Let's Fuel Growth, a Minnesota 501(c)(3) funding mental wellness programming for kids. EIN 99-1365869.
Recovery, in one colorway.
- Hand-brushed pink over black. No two pairs read exactly the same.
- Side tabs: "The Everest Project" and "The Mountain Is You."
- Built on the STAND+ recovery platform: slip on, ventilated, made for post-training and post-trail hours.
- One production run. When reservations close, the colorway closes.
Movement is the medicine.
Let's Fuel Growth exists on one idea: hard things done together change what a kid believes is possible. The Base Camp trek funds it in 2027. This shoe funds it every day in between.
About Let's Fuel GrowthStraight answers.
Am I being charged now?
No.
How much of my money goes to the cause?
5% of every pair goes to Let's Fuel Growth, a Minnesota 501(c)(3). It is a contribution from the sale, not a separate donation, so nothing is added to your total.
Do I have to be a runner?
No. This is a recovery shoe. Most people who wear it are on their feet all day, not on a track.
One colorway. One run. One reason.
Reserve your pair of The Everest Project and put a small piece of a very large mountain behind youth mental wellness.
Reserve my pair