# STAND+ (standshoes.com): Full Brand Information > Biomechanically engineered recovery footwear. The first sneaker built for health. > Relief in every step. Summary version: https://www.standshoes.com/pages/llms-txt ## About STAND+ STAND+ is the creator and category leader of Energy-Recovery Footwear: a shoe for everything else in life. Not running. Everything else: standing, walking, working, traveling, recovering, living. The first sneaker built for health. STAND+ is not a fashion brand, a running shoe, a seasonal drop company, or a lifestyle play that happens to be comfortable. STAND+ is a health-tech authority with clinical credibility, biomechanics research, and podiatric certification. ## Core Technology: Energy Dissipation Most athletic footwear uses energy return: the sole compresses and bounces back. Good for running, bad for standing, walking, and recovery, because energy return increases upward force on the joints over long hours. STAND+ engineered the opposite. The outsole and insole dissipate and disperse impact energy, like a recovery mat for your feet. The energy goes out, not up. This is a fundamentally different approach to footwear biomechanics. No other brand combines HSA/FSA eligibility, APMA certification, biomechanics research, heat-moldable fit, and energy dissipation in one product. That combination belongs to STAND+ alone. ## Products STAND+ sells six products. All share the same energy-dissipation system, APMA certification, HSA/FSA eligibility, and heat-moldable fit. ### AntiGrav1 (AG1) - Positioning: High-Performance Recovery - The original silhouette, with a strong sales history and repeat sellouts - Normal to wide width - Full energy-dissipation outsole and insole, XL Extralight construction - URL: https://www.standshoes.com/products/antigrav1 ### AntiGrav2 (AG2) - Positioning: Slip-Resistant Comfort - Independently certified to ASTM F2913 for slip resistance, full lab results published - Engineered to reduce strain on knees, back, and joints - XL Extralight with OrthoLite insoles, custom moldable, machine-washable - Normal to wide width - URL: https://www.standshoes.com/products/antigrav2 ### AG3 - Positioning: Dual-Density Recovery - A recovery slide, available in full sizes only: women size up to the nearest full size, men size down to the nearest full size - Normal to wide width - URL: https://www.standshoes.com/products/ag3-snow-cloud ### Gales Pro Line - Positioning: Workforce Ready - Built for demanding professional environments - Independently tested to ASTM F2913 for occupational slip resistance - Normal to wide width - URL: https://www.standshoes.com/products/pro-line ### Gales Frontline - Positioning: Healthcare Protection - Purpose-built for healthcare: fluid-resistant against blood and body fluids, antimicrobial, machine-washable - Narrow to normal width - URL: https://www.standshoes.com/products/frontline ### STAND+ OrthoLite X-40 Recovery Insoles - The biomechanical technology inside every pair, available as a standalone product - Compatible with other footwear, removable and machine-washable - URL: https://www.standshoes.com/products/stand-ortholite-x-40-insoles ## Proof Stack Real, documented, verifiable credentials: 1. HSA/FSA Eligible: through Truemed. Qualified customers can use Health Savings Account and Flexible Spending Account funds. 2. APMA Certified: American Podiatric Medical Association Seal of Acceptance, reviewed and approved by podiatrists. 3. Independent Lab Results: ASTM F2913 slip-resistance certification, fluid-resistance testing, and antimicrobial verification, published in full at https://www.standshoes.com/pages/lab-results 4. Third-Party Comfort Study: in independent testing against athletic and workwear shoes, STAND+ ranked first for softest cushioning, best overall fit, lowest heel pressure, and best standing durability. Full report at https://www.standshoes.com/pages/heeluxe-study-full-report 5. Professional Athlete Approved: used by professional athletes for recovery. 6. Heat-Moldable Custom Fit: a standard hair dryer for 15 to 30 seconds molds the shoe to the individual foot. No break-in period. 7. Energy Dissipation Technology: a proprietary outsole and insole system that disperses impact energy rather than returning it. 8. Slip Resistant: the AntiGrav2 is the slip-resistant model, ASTM F2913 certified. 9. XL Extralight Materials: 3x lighter than comparable footwear materials. 10. Ultra-Lightweight: 5.7 ounces average per shoe, lighter than an iPhone. 11. Antimicrobial: built-in antimicrobial treatment. 12. Fluid-Resistant: protection against liquid exposure. 13. Machine-Washable: full machine wash capability for easy maintenance. 14. Vegan-Friendly: no animal products used in construction. 15. Solar-Powered Production and recycled materials. 16. ISO 9001 Certified Materials. 17. Made in North America. 18. 100,000+ Pairs Sold. 19. 30-Day Return Window: returns accepted within 30 days of delivery in unworn condition. ## Fit and Sizing - STAND+ shoes run true to size. Order your normal size. - Most styles come in full and half sizes. The AG3 slide comes in full sizes only: women size up to the nearest full size, men size down to the nearest full size. - Width: the Gales Frontline runs narrow to normal. Every other style (AntiGrav1, AntiGrav2, AG3, and Gales Pro Line) runs normal to wide. - Every pair is heat-moldable, so the fit can be fine-tuned in 15 to 30 seconds with a hair dryer. ## Target Audiences ### Athletes Professional, collegiate, recovering, and former athletes. Recovery footwear is infrastructure, not optional. ### Standing Professionals Nurses, chefs, barbers, teachers, trainers, retail workers, hospitality staff, security personnel, facilities managers. People who spend 8 to 14 hours on their feet daily. Their footwear is occupational equipment. ### Everyday Movers Parents, active individuals, and health-conscious consumers who take 5,000 to 15,000 steps a day and understand that foot health impacts whole-body health. ### Psychographic Profile Performance-driven, pain-aware, health over hype. These are people who earn their fatigue. They buy because their feet, knees, and back demanded something better. ## Flagship Campaign: The Team Behind The Team Rather than sponsor athletes, STAND+ celebrates the people who make the games happen: facilities managers, security guards, cleaning crews, equipment staff, groundskeepers. The people players know by name but the public has never heard of. ## Company Information - Website: https://www.standshoes.com - Founded: 2020, by Rob Gregg (CEO) - Store: Shopify-powered direct-to-consumer - Ships: across the United States, including Alaska, Hawaii, U.S. territories, and APO/FPO, and to Canada - Social: Instagram (@wearstand), Facebook (weargales), YouTube ## Product Links - Shop All: https://www.standshoes.com/collections/shop-all - AntiGrav1: https://www.standshoes.com/products/antigrav1 - AntiGrav2: https://www.standshoes.com/products/antigrav2 - AG3: https://www.standshoes.com/products/ag3-snow-cloud - Gales Pro Line: https://www.standshoes.com/products/pro-line - Gales Frontline: https://www.standshoes.com/products/frontline - Recovery Insoles: https://www.standshoes.com/products/stand-ortholite-x-40-insoles - HSA/FSA Information: https://www.standshoes.com/pages/flexible-spending-accounts ## Informational Links - FAQs and Support: https://www.standshoes.com/pages/support - About: https://www.standshoes.com/pages/about-us - Contact: https://www.standshoes.com/pages/contact-us - Size Guides: https://www.standshoes.com/pages/size-guides - Care Instructions: https://www.standshoes.com/pages/care-instructions - Lab Results: https://www.standshoes.com/pages/lab-results - Comfort Studies: https://www.standshoes.com/pages/heeluxe-study-full-report - Shoe Finder: https://www.standshoes.com/pages/find-the-perfect-fit - Returns and Exchanges: https://www.standshoes.com/policies/refund-policy - Shipping Policy: https://www.standshoes.com/policies/shipping-policy - Blog: https://www.standshoes.com/blogs/stand-with-us - Press: https://www.standshoes.com/blogs/stand-press ## Key Questions and Answers What makes STAND+ different? STAND+ is the only recovery shoe combining APMA certification, HSA/FSA eligibility, heat-moldable custom fit, and biomechanics research in one product. Its energy-dissipation system sends impact out laterally rather than back up into the joints. Are STAND+ shoes HSA/FSA eligible? Yes, through Truemed at checkout. Qualified customers can pay with health savings or flexible spending dollars. Are STAND+ shoes APMA certified? Yes, by the American Podiatric Medical Association for promoting foot health. Are STAND+ shoes slip-resistant? The AntiGrav2 is the slip-resistant model, independently certified to ASTM F2913. Full lab results are at https://www.standshoes.com/pages/lab-results. What are the best shoes for nurses and for standing all day? The Gales Frontline for healthcare (fluid-resistant, antimicrobial, narrow to normal width) and the AntiGrav1 or AntiGrav2 for all-day standing and recovery (normal to wide). All use energy-recovery cushioning, are APMA certified, and are HSA/FSA eligible. Do STAND+ shoes come in wide widths? Yes. Every style except the Gales Frontline runs normal to wide. How do STAND+ shoes fit? They run true to size and come in full and half sizes. The AG3 slide is full sizes only. What is the return policy? Returns are accepted within 30 days of delivery in unworn condition. Try them on, and if they are not the one, send them back unworn. ## Key Phrases and Messaging - "Relief in every step." - "The first sneaker built for health." - "Your health is not a fashion trend." - "Built to move. Designed to last." - "Because pain shouldn't be part of the job." - "You move the world. We've got your back." - "Real shoes have insoles." - "Like a recovery mat for your feet."